Browse by Author "Mort, Gillian Sullivan"
Now showing items 1-7 of 7
| 1. |
Typologies of Banner Advertisements' Attributes: A Content Analysis
Publication Type: Journal Articles (Refereed Article) Year of Publication: 2010 Author(s): Hussain, Rahim, Sweeney, Arthur, Mort, Gillian Sullivan |
| 2. |
Analysis of management narrative to understand social marketing strategy: The case of 'Branding Logan City'
Publication Type: Journal Articles (Refereed Article) Year of Publication: 2009 Author(s): Russell, David, Mort, Gillian Sullivan, Hume, Margaret Mary |
| 3. |
Special Issue: Sustainability, social entrepreneurship and social change
Publication Type: Letter or Note Year of Publication: 2009 Author(s): Mort, Gillian Sullivan, Hume, Margaret Mary |
| 4. |
Repurchase in a Performing Arts Context: The Perspective of Value
Publication Type: Conference Publications (Full Written Paper - Refereed) Year of Publication: 2004 Author(s): Hume, Margaret Mary, Mort, Gillian Sullivan, Winzar, Hume Francis |
| 5. |
Understanding Repurchase Intention in the Performing Arts Context
Publication Type: Conference Publications (Full Written Paper - Refereed) Year of Publication: 2004 Author(s): Hume, Margaret Mary, Mort, Gillian Sullivan, Winzar, Hume Francis |
| 6. |
The Role of Hedonic and Utilitarian Factors in Repurchase Decisions: A Performing Arts Context
Publication Type: Conference Publications (Full Written Paper - Refereed) Year of Publication: 2004 Author(s): Hume, Margaret Mary, Mort, Gillian Sullivan, Winzar, Hume Francis |
| 7. |
Understanding Consumer Evaluation Criteria for Repurchase in a Performing Arts Context
Publication Type: Conference Publications (Full Written Paper - Refereed) Year of Publication: 2003 Author(s): Hume, Margaret Mary, Mort, Gillian Sullivan, Winzar, Hume Francis |
Now showing items 1-7 of 7
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