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Browse by Author "Ringham, Liane"

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Predictive Validity of Conjoint Analysis Results based on Best-Worst Scaling compared with Results based on Ranks Data
Publication Type: Conference Publications (Full Written Paper - Refereed)
Year of Publication: 2007
Author(s): Winzar, Hume Francis, Agarwal, James, Khalifa, Barbara, Ringham, Liane

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