Exploring the nexus between destination, sport, sponsor and event images: Moving towards congruity
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| Title | Exploring the nexus between destination, sport, sponsor and event images: Moving towards congruity |
|---|---|
| Author | Fairley, Sheranne Dell; Harrison-Hill, Tracey Lee |
| Publication Title | Riding the Wave of Tourism and Hospitality Research: Proceedings of 2003 CAUTHE Conference |
| Editor | Hobson, P., McCabe, V. & Braithwaite, D. |
| Year Published | 2003 |
| Publisher | Southern Cross University |
| Peer Reviewed | No |
| Published | Yes |
| Publication Type | Conference Publications (Extract Paper) |
Please use this identifier to cite this record: http://hdl.handle.net/10072/10134
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