Exploring the consumer-internet relationships: A consumer behaviour perspective

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Title Exploring the consumer-internet relationships: A consumer behaviour perspective
Author O'Cass, Aron
Editor Sylvie Chetty & Brett Collins
Year Published 2001
Publisher Massey University
Peer Reviewed Yes
Published Yes
Publication Title Proceedings of the Australian & New Zealand Marketing Academy Conference
Publication Type Conference Publications (Full Written Paper - Refereed)

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