Using Action Research to Implement and Evaluate Peer Leraning in Marketing courses: Engaging Students Through Self-Learning

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Title Using Action Research to Implement and Evaluate Peer Leraning in Marketing courses: Engaging Students Through Self-Learning
Author Heaney, Joo-Gim; Gatfield, Terence John; Clarke, Peter David; Caelli, Joan
Publication Title ANZMAC Conference Proceedings
Editor Dr Yunus Ali, Ms Maria Dessel
Year Published 2006
Peer Reviewed Yes
Published Yes
Publisher URI http://www.anzmac.org/
Alternative URI http://conferences.anzmac.org/ANZMAC2006/index.html
Faculty Griffith Business School
Publication Type Conference Publications (Full Written Paper - Refereed)

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