Creating greater entertainment experiences at shopping centres: an exploratory study

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Title Creating greater entertainment experiences at shopping centres: an exploratory study
Author Merrilees, Bill
Publication Title ANZMAC 2002 Conference Proceedings
Editor Robin N Shaw, Stewart Adam, Heath McDonald
Year Published 2002
Place of publication Victoria
Publisher ANZMAC
Peer Reviewed Yes
Published Yes
Publisher URI http://www.anzmac.org/Default.aspx?page=2069
Copyright Statement Copyright 2002 ANZMAC. The attached file is reproduced here in accordance with the copyright policy of the publisher. Please refer to the journal's website for access to the definitive, published version.
ISBN 07300 25624
Conference name Australian and New Zealand Marketing Academy
Location Melbourne
Date From 2002-12-02
Date To 2002-12-04
URI http://hdl.handle.net/10072/1630
Date Accessioned 2003-04-10
Date Available 2009-11-12T07:23:15Z
Language en_AU
Research Centre Griffith Institute For Tourism
Subject PRE2009-Marketing and Market Research
Publication Type Conference Publications (Full Written Paper - Refereed)
Publication Type Code e1

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