Power and control in the franchise network: an investigation of ex-franchisees and brand piracy
| File | Size | Format | |
|---|---|---|---|
| 47305_1.pdf | 112Kb | Adobe PDF | View |
| Title | Power and control in the franchise network: an investigation of ex-franchisees and brand piracy |
|---|---|
| Author | Frazer, Lorelle; Merrilees, Bill; Wright, Owen |
| Editor | Laura Hemming |
| Year Published | 2007 |
| Publisher | Westburn Publishers Ltd |
| Citation | Journal of Marketing Management, Vol. 23(9-10), pp. 1037-1054 |
| Peer Reviewed | Yes |
| Published | Yes |
| Publisher URI | http://www.westburnpublishers.com/journals/journal-of-marketing-management.aspx |
| Copyright Statement | Copyright 2007 Westburn Publishers. This is the author-manuscript version of this paper. Reproduced in accordance with the copyright policy of the publisher. Please refer to the journal's website for access to the definitive, published version. |
| Research Centre | Centre for Tourism, Sport and Services Research |
| Faculty | Griffith Business School |
| Publication Type | Journal Articles (Refereed Article) |
Please use this identifier to cite this record: http://hdl.handle.net/10072/16462
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