Expansion Through Multiple Unit Franchising : Australian Franchisors Reveal their Motivations

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Title Expansion Through Multiple Unit Franchising : Australian Franchisors Reveal their Motivations
Author Weaven, Scott Keith W; Frazer, Lorelle
Editor Robert Blackburn
Year Published 2007
Publisher Sage Publications
Citation International Small Business Journal, Vol. 25(2), pp. 173-205
Peer Reviewed Yes
Published Yes
Research Centre Griffith Institute For Tourism
Faculty Griffith Business School
Publication Type Journal Articles (Refereed Article)

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