Residential sub-market targeting by developers in Brisbane

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Title Residential sub-market targeting by developers in Brisbane
Author Coiacetto, Eddo John
Journal Name Urban Policy and Research
Year Published 2007
Place of publication United Kingdom
Publisher Routledge
Abstract This article seeks to understand if and why developers choose to operate in particular sub-markets or mixes thereof. Interviews were conducted in 2001 with self-identified large-scale private sector developers operating in Brisbane. The findings show residential markets are highly segmented and corresponding development products highly differentiated. Each sub-market carries its risks and rewards and developers have different strategies with respect to targeting residential sub-markets or mixes thereof. Developers generally prefer higher end markets. Likely implications for urban development and challenges for policy are increased pressure for out of sequence development, ready-made socio-spatial differentiation, and development products that are less likely to meet future changing market preferences and so are likely to stimulate higher levels of production, consumption and urban expansion.
Peer Reviewed Yes
Published Yes
Publisher URI
Alternative URI
Volume 25
Issue Number 2
Page from 257
Page to 274
ISSN 0811-1146
Date Accessioned 2007-12-11
Language en_AU
Research Centre Urban Research Program
Faculty Faculty of Science, Environment, Engineering and Technology
Subject PRE2009-Other Architecture, Urban Environment and Building
Publication Type Journal Articles (Refereed Article)
Publication Type Code c1

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