Searching for Answers: The Cause and Resolution of Conflict in Franchising
| File | Size | Format | |
|---|---|---|---|
| 47314_1.pdf | 94Kb | Adobe PDF | View |
| Title | Searching for Answers: The Cause and Resolution of Conflict in Franchising |
|---|---|
| Author | Frazer, Lorelle; Giddings, Jeffrey Michael; Weaven, Scott Keith W; Wright, Owen |
| Publication Title | ICSB World Conference 2007 |
| Editor | Antti Paasio |
| Year Published | 2007 |
| Place of publication | Turku, Finland |
| Publisher | International Council for Small Business |
| Abstract | The aim of this research was to explore the dimensions of franchisor and franchisee power and control in the franchising relationship in the Australian franchising sector. In a franchising arrangement the franchisee is heavily dependent on the franchisor, particularly in the early stages where the learning curve is steep. It is generally agreed that the franchisor wields the most power, although it is the mere perception of power rather than reality that is of most importance. |
| Peer Reviewed | Yes |
| Published | Yes |
| Publisher URI | http://www.icsb2007.org/ |
| Alternative URI | http://www.icsb.org/ |
| Copyright Statement | Copyright 2007 ICSB. The attached file is posted here in accordance with the copyright policy of the publisher, for your personal use only. No further distribution permitted. For information about this conference please refer to the publisher's website. |
| ISBN | 9515642639 |
| Conference name | The 52nd International Council for Small Business World Conference |
| Location | Turku, Finland |
| Date From | 2007-06-13 |
| Date To | 2007-06-15 |
| URI | http://hdl.handle.net/10072/17210 |
| Date Accessioned | 2007-11-15 |
| Date Available | 2008-10-28T07:02:53Z |
| Language | en_AU |
| Research Centre | Socio-Legal Research Centre; Centre for Tourism, Sport and Services Research |
| Faculty | Griffith Business School |
| Subject | Marketing and Market Research |
| Publication Type | Conference Publications (Full Written Paper - Refereed) |
| Publication Type Code | e1 |
Please use this identifier to cite this record: http://hdl.handle.net/10072/17210
Griffith University copyright notice
Copyright in individual works within the repository belongs to their authors or publishers. You may make a print or digital copy of a work for your personal non-commercial use. All other rights are reserved, except for fair dealings or other user rights granted by the copyright laws of your country.
Footer information
Back to top