Sport Events and Strategic Leveraging: Pushing Towards the Triple Bottom Line

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Title Sport Events and Strategic Leveraging: Pushing Towards the Triple Bottom Line
Author O'Brien, Daniel James; Chalip, Laurence
Book Title Tourism Management : Analysis, Behaviour and Strategy
Editor Arch G. Woodside and Drew Martin
Year Published 2007
Citation Oxfordshire, UK: CAB International pp. 318-338
Peer Reviewed Yes
Published Yes
Faculty Griffith Business School
Publication Type Book Chapters

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