Franchisee-franchisor compatibility: It's a two-way street

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Title Franchisee-franchisor compatibility: It's a two-way street
Author Lim, Jolene; Frazer, Lorelle
Publication Title Celebration of ehrenberg and bass: marketing discoveries, knowledge and contribution
Editor Dr Rachel Kennedy
Year Published 2003
Publisher ANZMAC
Peer Reviewed Yes
Published Yes
Publisher URI http://smib.vuw.ac.nz:8081/WWW/ANZMAC2003/index.php
Alternative URI http://www.anzmac.org/
Copyright Statement Copyright remains with the authors 2003. The attached file is posted here with permission of the copyright owners for your personal use only. No further distribution permitted. For information about this conference please refer to the publisher's website or contact the authors.
Publication Type Conference Publications (Full Written Paper - Refereed)

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