Branding Shopping Centres: A Conceptual Model of Sub-Branded Precincts
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| Title | Branding Shopping Centres: A Conceptual Model of Sub-Branded Precincts |
|---|---|
| Author | Stanley, Sarah Jean; Miller, Dale |
| Publication Title | ANZMAC 2004 Marketing Accoutnabilities and Responsibilities |
| Editor | Jim Wiley |
| Year Published | 2004 |
| Place of publication | Wellington N Z |
| Publisher | Victoria University/ANZMAC (Published online) |
| Peer Reviewed | Yes |
| Published | Yes |
| Publisher URI | http://www.anzmac.org/ |
| ISBN | 0475222151 |
| Conference name | ANZMAC (Australian and New Zealand Marketing Academy) 2004 |
| Location | Wellington N Z |
| Date From | 2004-11-29 |
| Date To | 2004-12-01 |
| URI | http://hdl.handle.net/10072/2280 |
| Date Accessioned | 2005-03-11 |
| Date Available | 2009-11-12T07:27:31Z |
| Language | en_AU |
| Research Centre | Centre for Tourism, Sport and Services Research |
| Faculty | Griffith Business School |
| Subject | PRE2009-Marketing and Market Research |
| Publication Type | Conference Publications (Full Written Paper - Refereed) |
| Publication Type Code | e1 |
Please use this identifier to cite this record: http://hdl.handle.net/10072/2280
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