Individual social issue experiences: An exploration of the future orientation of individuals, perceived consequences and feelings.
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| 52663_1.pdf | 167Kb | Adobe PDF | View |
| Title | Individual social issue experiences: An exploration of the future orientation of individuals, perceived consequences and feelings. |
|---|---|
| Author | Griffin, Deborah; O'Cass, Aron |
| Publication Title | ANZMAC (Proceedings of the Australian & New Zealand Marketing Academy Conference) |
| Editor | Richard Fletcher and David Low |
| Year Published | 2008 |
| Place of publication | Online |
| Publisher | ANZMAC |
| Abstract | Previous research has demonstrated that an individual's behaviour can be predicted on the basis of their time orientation. This study extends this view by examining individuals' selfreported behaviour across two social issues (excessive alcohol consumption and speeding) in order to understand the relationship between immediate versus future time orientation, feelings and consequences in relation to two important social issues. A web-based selfadministered survey was utilised to gather data from a convenience sample of largely university staff and students. The results indicate that future oriented individuals are more likely to assess few negative consequences and anticipate more positive feelings associated with their experiences related to the social issue. |
| Peer Reviewed | Yes |
| Published | Yes |
| Publisher URI | http://pandora.nla.gov.au/pan/25410/20101006-0008/www.anzmac2008.org/_Proceedings/Index.html |
| Copyright Statement | Copyright remains with the authors 2008. The attached file is posted here with permission of the copyright owners for your personal use only. No further distribution permitted. For information about this conference please refer to the publisher's website or contact the authors. |
| Conference name | ANZMAC 2008 |
| Location | Sydney Olympic Park |
| Date From | 2008-12-01 |
| Date To | 2008-12-03 |
| URI | http://hdl.handle.net/10072/22923 |
| Date Accessioned | 2008-12-18 |
| Date Available | 2011-05-06T06:45:40Z |
| Language | en_AU |
| Faculty | Griffith Business School |
| Subject | PRE2009-Marketing and Market Research |
| Publication Type | Conference Publications (Full Written Paper - Refereed) |
| Publication Type Code | e1 |
Please use this identifier to cite this record: http://hdl.handle.net/10072/22923
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