Messy divorces: Power, dependence and commitment in the franchising relationship

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Title Messy divorces: Power, dependence and commitment in the franchising relationship
Author Frazer, Lorelle
Publication Title 2004 Inaugural Academy of World Business, Marketing and Management Development Conference
Editor Gabriel Ogunmokun, Rony Gabbay, Janelle McPhail
Year Published 2004
Publisher The Academy of World Business, Marketing and Management Development
Peer Reviewed Yes
Published Yes
Faculty Griffith Business School
Publication Type Conference Publications (Full Written Paper - Refereed)

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