Examining Self-Monitoring, Perceived Control, Self-Efficacy and Machiavellianism in the Context of Complaint Behaviour

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Title Examining Self-Monitoring, Perceived Control, Self-Efficacy and Machiavellianism in the Context of Complaint Behaviour
Author Bodey, Kelli Lee; Grace, Debra Ann
Publication Title Marketing Accountabilities and Responsibilities, Proceedings of Australian & New Zealand Marketing Academy 2004
Editor Jim Wiley
Year Published 2004
Place of publication Wellington, NZ
Publisher Australian & New Zealand Marketing Academy (ANZMAC) (Available online)
Abstract This study examines personality characteristics, such as self-monitoring, perceived control, self-efficacy and Machiavellianism, within the realms of complaint behaviour. As such, these variables are examined in relation to attitude toward complaining, propensity to complain and in relation to previous complaint behaviour. Data were gathered via selfadministered survey from 200 university students. The results indicate significant relationships between self-monitoring, perceived control and self-efficacy with attitude to complaining while self-efficacy and Machiavellianism was significantly related to propensity to complain. In the context of previous complaint behaviour, “complainers” rated significantly higher than “non-complainers” on the basis of self-monitoring and perceived control.
Peer Reviewed Yes
Published Yes
Publisher URI http://smib.vuw.ac.nz:8081/WWW/ANZMAC2004/home.htm
Alternative URI http://www.anzmac.org/
Copyright Statement Copyright remains with the authors 2004. The attached file is posted here with permission of the copyright owners for your personal use only. No further distribution permitted. For information about this conference please refer to the publisher's website or contact the authors.
ISBN 0-475-22215-1
Conference name ANZMAC 2004 Marketing Accountabilities and Responsibilities
Location Wellington, NZ
Date From 2004-11-29
Date To 2004-12-01
URI http://hdl.handle.net/10072/2392
Date Accessioned 2004-12-08
Language en_AU
Research Centre Griffith Institute For Tourism
Faculty Griffith Business School
Subject Marketing and Market Research
Publication Type Conference Publications (Full Written Paper - Refereed)
Publication Type Code e1

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