Artificial Neural Networks in Marketing from 1999-2003: a Region of Origin and Topic Area Analysis

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Title Artificial Neural Networks in Marketing from 1999-2003: a Region of Origin and Topic Area Analysis
Author Gyan, Bhavit; Voges, Kevin E.; Pope, Nigel Kenneth
Publication Title ANZMAC 2004 Proceedings
Editor Jim Wiley and Peter Thirkell
Year Published 2004
Publisher Victoria University
Peer Reviewed Yes
Published Yes
Faculty Other
Publication Type Conference Publications (Full Written Paper - Refereed)

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