Antecedents of residents' city brand attitudes

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Title Antecedents of residents' city brand attitudes
Author Merrilees, Bill; Miller, Dale; Herington, Carmel Ann
Year Published 2009
Publisher Elsevier
Citation Journal of Business Research, Vol. 62(3), pp. 362-367
Peer Reviewed Yes
Published Yes
Publisher URI http://www.sciencedirect.com/science/journal/01482963
Alternative URI http://dx.doi.org/10.1016/j.jbusres.2008.05.011
Research Centre Griffith Institute For Tourism
Faculty Griffith Business School
Publication Type Journal Articles (Refereed Article)

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