Birding Festivals, Sustainability, and Ecotourism: An Ambiguous Relationship

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Title Birding Festivals, Sustainability, and Ecotourism: An Ambiguous Relationship
Author Lawton, Laura Jane
Journal Name Journal of Travel Research
Editor Richard R. Perdue
Year Published 2009
Place of publication United States
Publisher Sage Publications
Abstract A survey of 108 U.S.-based birding festivals reveals overall basic adherence to ecotourism criteria, although cluster analysis reveals four distinct subgroups whose members are labeled as normatives (47%), minimalists (30%), recruiters (15%), and fund-raisers (8%). Formal identification with ecotourism through promotion or membership was low and did not predict cluster membership or increase in visitor numbers. Hence, while ecotourism organizations could benefit from an influx of birding festival memberships, the reciprocal benefits for birding festivals with regard to performance and sustainability outcomes are unclear.
Peer Reviewed Yes
Published Yes
Alternative URI http://dx.doi.org/10.1177/0047287509332330
Copyright Statement Copyright 2009 SAGE Publications. This is the author-manuscript version of the paper. Reproduced in accordance with the copyright policy of the publisher. Please refer to the journal's website for access to the definitive, published version.
Volume 48
Issue Number 2
Page from 259
Page to 267
ISSN 1552-6763
Date Accessioned 2009-10-07
Date Available 2010-11-03T07:04:04Z
Language en_AU
Faculty Griffith Business School
Subject PRE2009-Tourism Management; PRE2009-Tourist Behaviour
URI http://hdl.handle.net/10072/26790
Publication Type Journal Articles (Refereed Article)
Publication Type Code c1

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