Fan Motivation and Loyalty: Extending The Sport Interest Inventory (SII) To The Australian Football League
| File | Size | Format | |
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| 30215.pdf | 554Kb | Adobe PDF | View |
| Title | Fan Motivation and Loyalty: Extending The Sport Interest Inventory (SII) To The Australian Football League |
|---|---|
| Author | Neale, Larry; Funk, Daniel Carl |
| Publication Title | ANZMAC 2005 Conference Proceedings |
| Editor | Sharon Purchase |
| Year Published | 2005 |
| Place of publication | Australia |
| Publisher | ANZMAC |
| Abstract | This study used the Sport Interest Inventory (SII) to examine the motivation of fans attending a game in the Australian Football League. This is the first study to use the SII for professional men's team sport outside the United States. Confirmatory factor analysis showed the model provided a good fit for the data collected in Australia, and regression analysis revealed that team interest, vicarious achievement, excitement and player interest were the significant factors in predicting and explaining the level of attitudinal loyalty of fans toward their favourite team. |
| Peer Reviewed | Yes |
| Published | Yes |
| Publisher URI | http://www.anzmac.org/ |
| Alternative URI | http://smib.vuw.ac.nz:8081/WWW/ANZMAC2005/index.html |
| Copyright Statement | Copyright remains with the authors 2005. The attached file is posted here with permission of the copyright owners for your personal use only. No further distribution permitted. For information about this conference please refer to the publisher's website or contact the authors. |
| ISBN | 064645546X |
| Conference name | ANZMAC 2005: Broadening the Boundaries |
| Location | Perth, WA |
| Date From | 2005-12-05 |
| Date To | 2005-12-07 |
| URI | http://hdl.handle.net/10072/2833 |
| Date Accessioned | 2006-02-06 |
| Date Available | 2009-01-23T05:37:03Z |
| Language | en_AU |
| Research Centre | Centre for Tourism, Sport and Services Research |
| Faculty | Griffith Business School |
| Subject | PRE2009-Other Commerce, Management, Tourism and Services |
| Publication Type | Conference Publications (Full Written Paper - Refereed) |
| Publication Type Code | e1 |
Please use this identifier to cite this record: http://hdl.handle.net/10072/2833
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