Visitor attitudes toward tourism development and product integration in an Australian urban-rural fringe

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Title Visitor attitudes toward tourism development and product integration in an Australian urban-rural fringe
Author Weaver, David B.; Lawton, Laura Jane
Journal Name Journal of Travel Research
Year Published 2004
Place of publication USA
Publisher Sage Publications, Inc.
Abstract A cluster analysis involving 1,244 visitors to six popular recreational sites in the hinterland of Australia's Gold Coast revealed diverse attitudes toward tourism development and product integration in this urban-rural fringe, although biocentric tendencies and a desire to maintain the hinterland in its present condition were dominant in all clusters. Hinterland protectives (n = 206) are not supportive of integrating the hinterland with the Gold Coast tourism product, while hinterland sharers (n = 406) strongly support integration and increased visitation. Hinterland neutrals (n = 231) do not have strong opinions about this issue, and integration ambivalents (n = 345) are caught between the desire to preserve and integrate the hinterland. Significant differences between the clusters were identified by site, motivation, group size, repeat visitation, duration of visit, age, residence, and education. These results indicate distinct dynamics in the urban-rural fringe and will potentially assist the sustainable tourism and recreation development of such areas.
Peer Reviewed Yes
Published Yes
Alternative URI http://dx.doi.org/10.1177/0047287503258834
Volume 42
Issue Number 3
Page from 286
Page to 296
ISSN 0047-2875
Date Accessioned 2010-03-11
Date Available 2010-08-17T05:04:24Z
Language en_AU
Faculty Griffith Business School
Subject Tourism
URI http://hdl.handle.net/10072/29190
Publication Type Journal Articles (Refereed Article)
Publication Type Code c1x

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