Firm–employee relationship strength—A conceptual model

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Title Firm–employee relationship strength—A conceptual model
Author Herington, Carmel Ann; Johnson, Lester W.; Scott, Don
Journal Name Journal of Business Research
Year Published 2009
Place of publication United States
Publisher Elsevier
Abstract This paper posits a model of firm–employee relationship strength that permits the future measurement of an index of the strength of intra-firm relationships between the firm and the employees of that firm. The relationship marketing literature currently provides no clear direction as to how to represent and measure the strength of firm–employee relationships. The proposed model emerges from an examination of previous marketing and non-marketing literature through exploration of possible concepts to represent measuring strong and productive work relationships, focusing on relationship strength as the construct of interest. The review of the literature on the concept of relationship strength results in the development of an index model of firm–employee relationship strength predicted by cooperation, balanced power, communication, attachment, shared goals and values, trust and the absence of damaging conflict. The article concludes with a list of contributions that the model provides to the relationship marketing literature, as well as suggestions for future research. This includes examination of the impact of the relationship that a firm has with employees on external firm relationships, most particularly with customers.
Peer Reviewed Yes
Published Yes
Alternative URI http://dx.doi.org/10.1016/j.jbusres.2008.06.019
Volume 62
Issue Number 11
Page from 1096
Page to 1107
ISSN 0148-2963
Date Accessioned 2010-03-15
Date Available 2010-08-26T07:38:49Z
Language en_AU
Faculty Griffith Business School
Subject Marketing Theory
URI http://hdl.handle.net/10072/30560
Publication Type Journal Articles (Refereed Article)
Publication Type Code c1

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