The challenge of keeping experienced franchisees motivated
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| Title | The challenge of keeping experienced franchisees motivated |
|---|---|
| Author | Frazer, Lorelle; Merrilees, Bill; Nathan, Greg |
| Publication Title | Academy of World Business, Marketing and Management Development Conference Proceedings: Vol 2 No 1, 2006 |
| Editor | Ogunmokun, Gabriel; Gabbay, Rony; |
| Year Published | 2006 |
| Place of publication | Miami Florida |
| Publisher | Academy of World Business, Marketing and Management Development |
| Peer Reviewed | Yes |
| Published | Yes |
| Publisher URI | http://www.academyofworldbusiness.com/conf2006.html#track23 |
| ISBN | 0975227211 |
| Conference name | Academy of World Business, Marketing & Management Development 2006 Conference |
| Location | Paris, France |
| Date From | 2006-07-10 |
| Date To | 2006-07-13 |
| Date Accessioned | 2010-04-01 |
| Date Available | 2010-08-02T07:17:12Z |
| Language | en_AU |
| Research Centre | Centre for Tourism, Sport and Services Research |
| Faculty | Griffith Business School |
| Subject | Marketing |
| Publication Type | Conference Publications (Full Written Paper - Refereed) |
| Publication Type Code | e1a |
Please use this identifier to cite this record: http://hdl.handle.net/10072/32855
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