Social Consequences of Rural Events: Developing Knowledge, Aiding Planning

Abstract

Events have a range of consequences for host communities. While a number of researchers have focussed upon impact assessment there are some fundamental issues which require addressing. Firstly, most research investigating the social impacts of events use predefined quantitative assessment techniques or tools. These tools limit the ability of respondents to indicate the diversity of social consequences that they may experience. Secondly, the labelling of social consequences as positive or negative fails to acknowledge the 'shades of grey' which may exist. Thirdly, there is a lack of research specifically investigating the social consequences of events within rural communities. Therefore, there is a need to identify a range of social consequences that occur as a result of hosting events. This is best achievedfrom the perspective of those experiencing the phenomena, thus qualitatively. Thispaper aims to address these gaps by examining the social consequences of rural events from an event stakeholder perspective within three rural communities of southwest Queensland, Australia.