Conceptualising the employment value proposition: The role of the extended marketing mix
| File | Size | Format | |
|---|---|---|---|
| 68160_1.pdf | 146Kb | Adobe PDF | View |
| Title | Conceptualising the employment value proposition: The role of the extended marketing mix |
|---|---|
| Author | Wickham, Mark; O'Donohue, Wayne; Hanson, Dallas |
| Publication Title | Proceedings of the 2008 ANZMAC Conference |
| Editor | Ms Daniela Spanjaard, Dr Sara Denize and Dr Neeru Sharma |
| Year Published | 2008 |
| Publisher | ANZMAC |
| Peer Reviewed | Yes |
| Published | Yes |
| Publisher URI | http://www.anzmac.org/Default.aspx?page=2080 |
| Copyright Statement | Copyright remains with the authors 2008. The attached file is reproduced here in accordance with the copyright policy of the publisher. For information about this conference please refer to the conference's website or contact the authors. |
| Research Centre | Centre for Work, Organisation and Wellbeing |
| Faculty | Griffith Business School |
| Publication Type | Conference Publications (Full Written Paper - Refereed) |
Please use this identifier to cite this record: http://hdl.handle.net/10072/40073
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