Building customer confidence in the automobile age: Canadian Tire 1928-1939

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Title Building customer confidence in the automobile age: Canadian Tire 1928-1939
Author Miller, Dale
Editor Professor Brian Jones; Leighann Neilson, Stanley Shapiro
Year Published 2011
Publisher Emerald
Citation Journal of Historical Research in Marketing, Vol. 3(3), pp. 302-328
Peer Reviewed Yes
Published Yes
Alternative URI http://dx.doi.org/10.1108/17557501111157751
Research Centre Griffith Institute For Tourism
Faculty Griffith Business School
Publication Type Journal Articles (Refereed Article)

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