Global or Glocalized Consumers? An Analysis of Consumers Living in the Globalizing City of Dubai

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Title Global or Glocalized Consumers? An Analysis of Consumers Living in the Globalizing City of Dubai
Author Cherrier, Helene; Mady, Tarek T.; Mady, Sarah
Year Published 2010
Publisher IMDA Preess
Citation Journal of Euromarketing, Vol. 19(4), pp. 200-226
Peer Reviewed Yes
Published Yes
Publisher URI Http://journals.sfu.ca/je/index.php/euromarketing/issue/archive
Research Centre Population and Social Health Research Program
Faculty Griffith Business School
Publication Type Journal Articles (Refereed Article)

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