Consumer Disposition toward Satisfaction (CDS): Scale development and validation

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Title Consumer Disposition toward Satisfaction (CDS): Scale development and validation
Author Grace, Debra Ann
Editor Michael J. Dorsch
Year Published 2005
Publisher The Association of Marketing Thoery and Practice, Inc.
Citation Journal of Marketing Theory and Practice, Vol. 13(2), pp. 20-31
Peer Reviewed Yes
Published Yes
Research Centre Griffith Institute For Tourism
Faculty Griffith Business School
Publication Type Journal Articles (Refereed Article)

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