Exploring the international student recruitment industry through the Strategic Orientation Performance Model

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Title Exploring the international student recruitment industry through the Strategic Orientation Performance Model
Author Ross, Mitchell; Grace, Debra Ann
Year Published 2012
Publisher Routledge
Citation Journal of Marketing Management, Vol. 28(5-6), pp. 522-545
Peer Reviewed Yes
Published Yes
Alternative URI http://dx.doi.org/10.1080/0267257X.2010.517709
Copyright Statement Copyright 2012 Westburn Publishers. Published by Taylor & Francis. This is an electronic version of an article published in the Journal of Marketing Management, Vol. 28(5-6), 2012, pp. 522-545. The Journal of Marketing Management is available online at: http://www.tandfonline.com with the open URL of your article.
Research Centre Griffith Institute For Tourism
Faculty Griffith Business School
Publication Type Journal Articles (Refereed Article)

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