Brand, value and relationship equities and loyalty-intentions in the Australian supermarket industry

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Title Brand, value and relationship equities and loyalty-intentions in the Australian supermarket industry
Author Dwivedi, Abhishek; Merrilees, Bill; Miller, Dale; Herington, Carmel
Year Published 2012
Publisher Elsevier
Citation Journal of Retailing and Consumer Services, Vol. 19(5), pp. 526-536
Peer Reviewed Yes
Published Yes
Alternative URI http://dx.doi.org/10.1016/j.jretconser.2012.06.009
Research Centre Griffith Institute For Tourism
Faculty Griffith Business School
Publication Type Journal Articles (Refereed Article)

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