Show simple item record

dc.contributor.authorBuckley, R
dc.contributor.authorOllenburg, C
dc.contributor.editorTej Vir Singh
dc.date.accessioned2017-05-03T15:13:46Z
dc.date.available2017-05-03T15:13:46Z
dc.date.issued2012
dc.date.modified2013-06-13T23:53:44Z
dc.identifier.issn0250-8281
dc.identifier.urihttp://hdl.handle.net/10072/47918
dc.description.abstractThis study looks at the practice of displaying customized commercially made decals on car windows, titled "My Family", with cartoon representations of family members equipped for their preferred recreational activities. It considers these car decals a source of data on self-drive domestic tourism. For this study, 180 vehicles bearing the "My Family" decals, recorded at two main highways of the Gold Coast region of southern Queensland, were analysed. The results indicate that these decals do indeed provide a new valuable source of data on people's self perception and self representations of leisure and recreational activities for the self-drive tourist market. They are displayed by families of all sizes, including single individuals. If car value is an indicator of socio-economic status, they cross every stratum of Australian society.
dc.description.peerreviewedYes
dc.description.publicationstatusYes
dc.format.extent82076 bytes
dc.format.mimetypeapplication/pdf
dc.languageEnglish
dc.language.isoeng
dc.publisherCentre for Tourism Research and Development
dc.publisher.placeIndia
dc.publisher.urihttps://www.tandfonline.com/doi/abs/10.1080/02508281.2012.11081705
dc.relation.ispartofstudentpublicationN
dc.relation.ispartofpagefrom183
dc.relation.ispartofpageto186
dc.relation.ispartofissue2
dc.relation.ispartofjournalTourism Recreation Research
dc.relation.ispartofvolume37
dc.rights.retentionY
dc.subject.fieldofresearchTourism
dc.subject.fieldofresearchTourism forecasting
dc.subject.fieldofresearchcode3508
dc.subject.fieldofresearchcode350802
dc.titleCar decals as a new data source for self-drive tourists
dc.typeJournal article
dc.type.descriptionC1 - Articles
dc.type.codeC - Journal Articles
gro.facultyGriffith Sciences, Griffith School of Environment
gro.rights.copyright© 2012 Tourism Recreation Research. This is the author-manuscript version of this paper. Reproduced in accordance with the copyright policy of the publisher. Please refer to the journal website for access to the definitive, published version.
gro.date.issued2012
gro.hasfulltextFull Text
gro.griffith.authorBuckley, Ralf


Files in this item

This item appears in the following Collection(s)

  • Journal articles
    Contains articles published by Griffith authors in scholarly journals.

Show simple item record