Exploring Anti-Smoking and Anti-Binge Drinking Issues in the Context of Generally Accepted Consumer Theory

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Title Exploring Anti-Smoking and Anti-Binge Drinking Issues in the Context of Generally Accepted Consumer Theory
Author Griffin, Deborah; O'Cass, Aron
Editor Walter W Wymer Jr
Year Published 2004
Publisher Haworth Press, Inc.
Citation Journal of Nonprofit & Public Sector Marketing, Vol. 12(2), pp. 105-127
Peer Reviewed Yes
Published Yes
Publisher URI http://www.informaworld.com/smpp/title~content=t792306939~db=all
Alternative URI http://dx.doi.org/10.1300/J054v12n02_06
Copyright Statement Copyright 2004 Haworth Press. Please refer to the journal link for access to the definitive, published version.
Faculty Griffith Business School
Publication Type Journal Articles (Refereed Article)

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