Adventure Tourism and the Clothing, Fashion and Entertainment Industries

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Title Adventure Tourism and the Clothing, Fashion and Entertainment Industries
Author Buckley, Ralf
Journal Name Journal of Ecotourism
Editor Dr. David Fennell
Year Published 2003
Place of publication United Kingdom
Publisher Channel View Publications
Abstract In its practical operations on the ground, adventure tourism is very closely allied to ecotourism, and under some definitions may even be considered as part of the ecotourism sector. But from a financial perspective, adventure tourism is also tightly tied to the clothing, fashion and entertainment industries. Particular clothing companies use sponsored athletes and specialist lifestyle entertainment media to sell clothing and accessories at both a high volume and a high mark-up to nonsporting, but fashion-conscious urban consumers, and adventure tourism is one of the links in the marketing chain. The surfing industry provides a particularly good example, but the same process applies for skiing and snowboarding, rock-climbing and other outdoor adventure activities. The process is directly comparable to the sale of sports shoes and sports utility vehicles in cities and suburban markets.
Peer Reviewed Yes
Published Yes
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Copyright Statement Copyright 2003 Multilingual Matters & Channel View Publications. Reproduced in accordance with the copyright policy of the publisher. Please refer to the journal website for access to the definitive, published version.
Volume 2
Issue Number 2
Edition 2003
Page from 126
Page to 134
ISSN 1472-4049
Date Accessioned 2004-02-23
Language en_AU
Faculty Faculty of Environmental Sciences
Subject PRE2009-Science & Technology
Publication Type Journal Articles (Refereed Article)
Publication Type Code c1

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