From Sport Spectator to Loyal Fan: Exploring the Development of Team Loyalty in Professional Sport
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| Title | From Sport Spectator to Loyal Fan: Exploring the Development of Team Loyalty in Professional Sport |
|---|---|
| Author | Funk, Daniel Carl |
| Editor | Yong-Man Kim |
| Year Published | 2005 |
| Publisher | Dankook University |
| Citation | Sport Marketing: Current Issues on International Sport Marketing, Vol. 1(1), pp. 33-46 |
| Peer Reviewed | No |
| Published | Yes |
| Research Centre | Centre for Tourism, Sport and Services Research |
| Faculty | Griffith Business School |
| Publication Type | Non Refereed Journal Articles |
Please use this identifier to cite this record: http://hdl.handle.net/10072/7780
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