Statistics for "An application of Keller's brand equity model in a B2B context"

Title:

An application of Keller's brand equity model in a B2B context

Author(s):

Kuhn, Kerri Louise;Alpert, Frank;Pope, Nigel Kenneth

Date Last Updated:

Tuesday, December 30, 2008

Statistics are for the period between Thursday, February 1, 2007 and Friday, October 31, 2014

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Overall Statistics

Brief Views Full Views Downloads Click Throughs
220 1 925 61

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Geographic Statistics

Country Brief Views Full Views Downloads Click Throughs
United States 83 0 144 26
Australia 81 0 322 16
China 20 0 34 4
Netherlands 7 0 25 6
India 5 0 32 1
Sweden 4 0 17 0
United Kingdom 3 0 87 0
France 3 0 14 2
Canada 2 0 4 0
Denmark 1 0 13 1
Singapore 1 0 9 0
Russian Federation 1 0 2 0
Europe 1 0 0 0
Belgium 1 0 7 0
Myanmar 1 0 1 0
Spain 1 0 3 0
Germany 1 0 21 0
Iran, Islamic Republic of 1 1 12 0
Peru 1 0 0 0
Malaysia 1 0 12 0

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Monthly statistics for the last twelve months

Month Brief Views Full Views Downloads Click Throughs
Oct 2014 9 0 5 1
Sep 2014 11 0 6 5
Aug 2014 6 0 4 1
Jul 2014 9 0 4 0
Jun 2014 6 0 1 1
May 2014 4 0 4 0
Apr 2014 7 0 2 0
Mar 2014 12 0 3 1
Feb 2014 2 0 0 0
Jan 2014 7 0 1 1
Dec 2013 4 0 3 0
Nov 2013 8 0 2 0
Oct 2013 11 0 3 3
Total 96 0 38 13

Definition of Terms

  • Brief View: Default publication record
  • Full View: Expanded publication details
  • Download: Attached file which has been opened
  • Click Through: Link to publisher's website which has been clicked