Statistics for "An application of Keller's brand equity model in a B2B context"

Title:

An application of Keller's brand equity model in a B2B context

Author(s):

Kuhn, Kerri Louise;Alpert, Frank;Pope, Nigel Kenneth

Date Last Updated:

Tuesday, December 30, 2008

Statistics are for the period between Thursday, February 1, 2007 and Friday, September 4, 2015

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Overall Statistics

Brief Views Full Views Downloads Click Throughs
300 1 969 80

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Geographic Statistics

Country Brief Views Full Views Downloads Click Throughs
United States 119 0 171 26
Australia 89 0 325 17
China 34 0 36 4
France 17 0 22 17
Netherlands 7 0 25 6
India 5 0 32 1
Sweden 5 0 18 0
United Kingdom 3 0 87 0
Italy 3 0 8 2
Germany 2 0 21 1
Turkey 2 0 6 0
Canada 2 0 4 0
Denmark 1 0 13 1
Belgium 1 0 7 0
Myanmar 1 0 1 0
Spain 1 0 3 0
Iran, Islamic Republic of 1 1 13 0
Bosnia and Herzegovina 1 0 1 0
Peru 1 0 0 0
Malaysia 1 0 13 0

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Monthly statistics for the last twelve months

Month Brief Views Full Views Downloads Click Throughs
Sep 2015 0 0 3 0
Aug 2015 6 0 9 2
Jul 2015 11 0 7 3
Jun 2015 8 0 4 1
May 2015 12 0 4 1
Apr 2015 10 0 3 3
Mar 2015 13 0 5 2
Feb 2015 6 0 1 1
Jan 2015 12 0 4 5
Dec 2014 7 0 6 3
Nov 2014 4 0 5 3
Oct 2014 9 0 5 1
Sep 2014 11 0 6 5
Total 109 0 62 30

Definition of Terms

  • Brief View: Default publication record
  • Full View: Expanded publication details
  • Download: Attached file which has been opened
  • Click Through: Link to publisher's website which has been clicked