Statistics for "The Strategic Management of Brand Equity: Exploring the Resources, Capabilities and Lessons of Marriott's Entry into China"

Title:

The Strategic Management of Brand Equity: Exploring the Resources, Capabilities and Lessons of Marriott's Entry into China

Author(s):

Wickham, Mark;Wong, Tommy;O'Donohue, Wayne

Date Last Updated:

Thursday, May 26, 2011

Statistics are for the period between Thursday, February 1, 2007 and Saturday, May 18, 2013

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Overall Statistics

Brief Views Full Views Downloads Click Throughs
41 0 348 18

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Geographic Statistics

Country Brief Views Full Views Downloads Click Throughs
Australia 24 0 225 7
China 7 0 7 5
United States 7 0 37 4
United Kingdom 1 0 25 0
Turkey 1 0 3 0
Thailand 1 0 2 0
South Africa 0 0 1 0
Denmark 0 0 1 0
Malaysia 0 0 2 0
United Arab Emirates 0 0 2 0
Bosnia and Herzegovina 0 0 1 0
Saudi Arabia 0 0 1 0
Uganda 0 0 1 0
Iran, Islamic Republic of 0 0 1 0
India 0 0 4 0
Spain 0 0 3 0
Finland 0 0 1 0
France 0 0 3 0
Kuwait 0 0 2 0
Vietnam 0 0 1 0

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Monthly statistics for the last twelve months

Month Brief Views Full Views Downloads Click Throughs
May 2013 2 0 29 0
Apr 2013 1 0 52 0
Mar 2013 3 0 40 0
Feb 2013 5 0 48 3
Jan 2013 6 0 35 3
Dec 2012 2 0 23 1
Nov 2012 1 0 25 0
Oct 2012 4 0 17 0
Sep 2012 3 0 15 1
Aug 2012 2 0 22 5
Jul 2012 3 0 10 0
Jun 2012 3 0 7 1
May 2012 3 0 4 1
Total 38 0 327 15

Definition of Terms

  • Brief View: Default publication record
  • Full View: Expanded publication details
  • Download: Attached file which has been opened
  • Click Through: Link to publisher's website which has been clicked