Statistics for "The Strategic Management of Brand Equity: Exploring the Resources, Capabilities and Lessons of Marriott's Entry into China"

Title:

The Strategic Management of Brand Equity: Exploring the Resources, Capabilities and Lessons of Marriott's Entry into China

Author(s):

Wickham, Mark;Wong, Tommy;O'Donohue, Wayne

Date Last Updated:

Thursday, May 26, 2011

Statistics are for the period between Thursday, February 1, 2007 and Sunday, October 2, 2016

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Overall Statistics

Brief Views Full Views Downloads Click Throughs
187 0 610 64

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Geographic Statistics

Country Brief Views Full Views Downloads Click Throughs
United States 77 0 137 10
Australia 41 0 304 11
China 22 0 16 5
Unknown 19 0 18 10
France 15 0 14 16
Italy 3 0 5 3
United Kingdom 2 0 32 3
Slovenia 1 0 0 0
Japan 1 0 2 0
Turkey 1 0 4 0
Thailand 1 0 3 0
Netherlands 1 0 5 3
Korea, Republic of 1 0 1 1
Satellite Provider 1 0 0 0
Europe 1 0 0 0
Canada 1 0 5 0
India 1 0 7 0
South Africa 0 0 2 0
Ethiopia 0 0 1 0
Spain 0 0 4 0

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Monthly statistics for the last twelve months

Month Brief Views Full Views Downloads Click Throughs
Oct 2016 0 0 1 0
Sep 2016 4 0 5 2
Aug 2016 2 0 4 1
Jul 2016 5 0 4 2
Jun 2016 3 0 2 2
May 2016 6 0 8 2
Apr 2016 4 0 5 2
Mar 2016 6 0 3 4
Feb 2016 8 0 3 1
Jan 2016 2 0 3 0
Dec 2015 4 0 4 4
Nov 2015 2 0 5 1
Oct 2015 4 0 5 1
Total 50 0 52 22

Definition of Terms

  • Brief View: Default publication record
  • Full View: Expanded publication details
  • Download: Attached file which has been opened
  • Click Through: Link to publisher's website which has been clicked