Statistics for "Branding the business marketing offer: exploring brand attributes in business markets"

Title:

Branding the business marketing offer: exploring brand attributes in business markets

Author(s):

Beverland, Michael;Napoli, Julie;Yakimova, Raisa

Date Last Updated:

Monday, June 20, 2011

Statistics are for the period between Thursday, February 1, 2007 and Sunday, April 20, 2014

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Overall Statistics

Brief Views Full Views Downloads Click Throughs
80 0 0 34

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Geographic Statistics

Country Brief Views Full Views Downloads Click Throughs
United States 33 0 0 6
Australia 33 0 0 15
China 7 0 0 4
Malaysia 1 0 0 1
India 1 0 0 0
Vietnam 1 0 0 1
Egypt 1 0 0 1
Europe 1 0 0 0
Indonesia 1 0 0 1
Dominican Republic 1 0 0 0

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Monthly statistics for the last twelve months

Month Brief Views Full Views Downloads Click Throughs
Apr 2014 5 0 0 1
Mar 2014 8 0 0 0
Feb 2014 4 0 0 1
Jan 2014 2 0 0 2
Dec 2013 4 0 0 3
Nov 2013 1 0 0 1
Oct 2013 4 0 0 1
Sep 2013 6 0 0 3
Aug 2013 3 0 0 3
Jul 2013 4 0 0 2
Jun 2013 4 0 0 0
May 2013 3 0 0 1
Apr 2013 4 0 0 0
Total 52 0 0 18

Definition of Terms

  • Brief View: Default publication record
  • Full View: Expanded publication details
  • Download: Attached file which has been opened
  • Click Through: Link to publisher's website which has been clicked